Shakil Education Group
Digital Marketing Manager — Lead Brand Growth for a Top Education Company
Dhaka
Deadline: 2025-12-15
1 Positions
Job Overview
Company: Shakil Education Group
Location: Dhaka
Type: FullTime
Salary: Negotiable
Posted: 2025-11-15
Experience: 5 Years
Education Requirements
Bachelor’s degree in Marketing, Business, or related field (Bachelor/Honors)
Job Responsibilities
- Develop and execute comprehensive digital marketing strategies to enhance brand awareness and lead generation
- Manage and optimize paid campaigns across Google Ads, Meta Ads, LinkedIn, and other platforms
- Oversee SEO/SEM, email marketing, and content marketing initiatives
- Monitor web traffic and performance metrics and analyze data to improve results
- Lead social media strategy and content planning
- Coordinate with design, content, and development teams to implement digital campaigns
- Produce in-depth performance reports for digital marketing activities
- Coach and manage junior marketing staff and ensure timely delivery of projects
Required Skills
- Google Analytics
- Google Ads
- Meta Ads Manager (Facebook/Instagram Ads)
- SEO tools and best practices
- Content management systems (WordPress)
- Email marketing and marketing automation
- Analytical and data-driven decision making
- Excellent communication and project management
- Team management and leadership
- Digital marketing certifications (preferred)
Benefits & Compensation
- Competitive salary (based on experience and skills)
- Professional development and training opportunities
- Supportive team environment
Job Description
Shakil Education Group is hiring an experienced Digital Marketing Manager to lead comprehensive online marketing strategies that drive brand awareness and lead generation. This job circular is ideal for a results-driven marketing professional who can plan, execute, and optimize multi-channel campaigns for an education company in Bangladesh. Below you will find a detailed job description, responsibilities, required skills, and application instructions. If you want to apply, please follow the instructions at the end of this circular. About the company: Shakil Education Group (SEG) is one of the leading education consultancy firms in Bangladesh. The company has offices in Dhaka and Sylhet and provides immigration, visa processing, and education advisory services. As a company focused on customer satisfaction and continuous improvement, SEG seeks a digital marketing leader to help expand its digital footprint. Why this job matters: This role will directly impact lead generation, student recruitment, and brand positioning for the company. You will work closely with content, design, and operations teams to deliver measurable marketing outcomes and help the company scale its online presence. Key responsibilities: Develop and execute a comprehensive digital marketing strategy to increase brand awareness and lead generation across Bangladesh and target markets. Manage and optimize paid advertising campaigns across Google Ads, Meta (Facebook/Instagram) Ads, LinkedIn, and other relevant platforms. Oversee SEO/SEM efforts to improve organic search visibility and conversion rates. Lead email marketing campaigns, nurture sequences, and marketing automation to convert prospects into applicants. Plan and guide content marketing — blog posts, landing pages, social media content, and video — with measurable KPIs. Monitor web traffic and campaign performance using analytics tools; analyze data and present in-depth performance reports with actionable insights. Lead social media strategy and content planning to grow engagement and community around the company brand. Coordinate cross-functional teams (design, content, development) to implement campaigns on time and within budget. Coach and manage junior marketing staff; set goals, review performance, and support professional development. Stay current with the latest digital marketing trends, platforms, and best practices to keep the company competitive. Required experience and qualifications: Bachelor’s degree in Marketing, Business, or a related field (Bachelor/Honors preferred). Minimum 5 years of proven experience in digital marketing, preferably in education consultancy, immigration, or related service sectors. Hands-on experience with Google Analytics, Google Ads, SEO tools, and Meta Ads Manager. Experience managing paid media budgets and optimizing campaigns for ROI and lead quality. Familiarity with content management systems such as WordPress. Excellent analytical skills and experience generating in-depth performance reports. Strong communication, stakeholder management, and project management skills. Demonstrated ability to lead teams and work under pressure to meet deadlines. Preferred: Certifications in Digital Marketing (Google, Facebook Blueprint, HubSpot) and prior team management experience. Skills & competencies (summary): Digital marketing strategy and planning Paid search & social advertising (Google Ads, Meta, LinkedIn) SEO/SEM and web analytics (Google Analytics) Content marketing and email marketing Marketing automation and conversion optimization Team leadership, communication, and stakeholder coordination Experience with WordPress and marketing tech stack Benefits: Competitive salary and benefits (salary based on experience and skills). Opportunity to work with a top education consultancy company in Bangladesh. Supportive team environment and access to training and professional development. Location & work type: Dhaka (PanthaPath / Dhanmondi). This is a Full Time position within Bangladesh. The company operates primarily out of Dhaka but services may span other regions. How to apply: Interested candidates are requested to send their updated CV and portfolio to hr@shakiledu.com with the subject line "Application for Digital Marketing Manager". This job circular provides all necessary details for applicants — please apply with a tailored CV and relevant work samples. The application deadline for this job circular is 2025-12-15. If you are qualified, apply promptly before the deadline. Other notes: This job posting is published by the employer. Applicants should verify all job and company details with the recruiting organization. For questions, contact the company at the provided email. Keywords: job, company, circular, bangladesh, apply.