Accolade Certifications
Digital Marketing Executive — Drive SEO, SMM & Lead Generation for a Growing Certification Company
Dhaka
Deadline: 2025-11-20
1 Positions
Job Overview
Company: Accolade Certifications
Location: Dhaka
Type: FullTime
Salary: Negotiable
Posted: 2025-11-10
Experience: 2 Years
Education Requirements
Bachelor's Degree in Marketing, Communications, or a related field (or equivalent practical experience).
Job Responsibilities
- Develop and execute SEO strategies (on-page, off-page, technical) to improve organic search rankings and drive qualified traffic.
- Conduct continuous keyword research, competitive analysis, and content gap analysis.
- Monitor daily performance metrics to understand SEO strategy performance and make data-driven recommendations.
- Manage, curate, and schedule compelling content across major social platforms (Facebook, Instagram, LinkedIn, YouTube).
- Develop and manage paid social media campaigns (Facebook Ads, LinkedIn Ads, etc.) to achieve lead generation and brand awareness goals.
- Monitor social channels, respond to inquiries, and foster community engagement.
- Execute targeted tele-marketing campaigns to qualify leads generated through digital channels and refine sales scripts.
- Maintain and update CRM records with accurate lead status and conversation details.
- Create visually appealing graphics, banners, short videos and static content using Canva or Adobe Creative Suite aligned with brand guidelines.
- Track, measure, and analyze performance across digital campaigns using Google Analytics and platform-native insights; prepare weekly and monthly reports detailing campaign effectiveness and ROI.
Required Skills
- Graphics Design (Canva required; Adobe Photoshop/Illustrator preferred)
- Lead generation
- Sales & Marketing
- SEO and Digital Marketing
- Telemarketing
- Paid Social (Facebook Ads, LinkedIn Ads)
- Google Analytics
- CRM management
- Data analysis and reporting
- Excellent verbal and written communication
- Familiarity with AI tools
Benefits & Compensation
- Mobile bill reimbursement
- Performance bonus
- Yearly salary review
- Festival bonus
- Competitive salary
- Sales incentives
- Continuous learning and professional development support
- Dynamic and collaborative work environment
Job Description
Accolade Certifications is hiring a proactive and results-driven Digital Marketing Executive to join our marketing team. This job is ideal for a candidate who is passionate about SEO, social media marketing, tele-marketing, creative design and analytics. As a rapidly growing company operating in Bangladesh, we are looking for someone who can both strategize and execute digital campaigns to increase brand visibility and generate qualified leads. This circular outlines responsibilities, requirements, benefits and how to apply.Why this job matters: The successful candidate will play a key role in building the online presence of the company and converting digital interest into tangible leads and customers. You will work across multiple channels — organic search, paid social, tele-marketing and creative content — to deliver measurable outcomes and support business growth.Key responsibilitiesDevelop and execute SEO strategies (on-page, off-page, technical) to improve organic search rankings and drive qualified traffic.Conduct ongoing keyword research, competitive analysis and content gap analysis to shape content strategy.Manage and curate content across social platforms (Facebook, Instagram, LinkedIn, YouTube) and run paid social campaigns (Facebook Ads, LinkedIn Ads) to achieve lead generation and brand awareness goals.Execute targeted tele-marketing campaigns to qualify leads generated through digital channels and maintain CRM records with accurate lead status and conversation details.Create visually appealing graphics, banners, short videos and static content using Canva or Adobe Creative Suite aligned with brand guidelines.Track, measure and analyze campaign performance with Google Analytics and platform-native insights; prepare weekly and monthly reports presenting ROI and recommendations.Required skills and qualificationsBachelor's Degree in Marketing, Communications or related field (or equivalent practical experience).Minimum 2-3 years of proven experience in a comprehensive digital marketing role.Strong SEO proficiency with deep understanding of search engine algorithms and ranking factors.Hands-on experience running successful paid and organic social campaigns.Proficiency in graphic design tools (Canva required; Adobe Photoshop/Illustrator a plus).Excellent verbal and written communication skills in English and experience with tele-marketing.Analytical mindset with ability to interpret data and translate it into actionable insights; conversant with AI tools and CRM systems.BenefitsCompetitive salary (Negotiable)Mobile bill reimbursementPerformance bonus and sales incentivesYearly salary reviewFestival bonusContinuous learning opportunities and professional development supportDynamic and collaborative work environmentThis job circular is published by the company and interested candidates in Bangladesh are encouraged to apply before the deadline. For more details about the company or to explore other positions, visit the company's website. Please prepare an updated CV and, if preferred, a short video resume as indicated in the circular. Apply early to be considered for this exciting opportunity.